SOUEAST S08 DM Delivers “Extra-Time Range” for Football Fans’ Journeys
Wuhu, China – June 19, 2026 – In June 2026, football excitement is sweeping the world as a major international tournament kicks off in the United States, Canada and Mexico. For fans traveling with family and friends, the SOUEAST S08 DM offers a comprehensive mobility solution built around four key strengths: long range, low fuel consumption, fast charging and a flexible, spacious cabin.

Cross-City Match Trips, Comfort at Every Mile
As one of the host countries, Mexico will stage matches in Mexico City, Guadalajara and Monterrey. For fans driving between host cities, range, cabin space and charging efficiency directly affect the road-trip experience. Positioned as a 7-seat urban comfort SUV, the SOUEAST S08 DM provides a premium one-stop mobility solution for fans. The model officially launched in Central and South America in May 2026.
The one-way drive from Mexico City to Guadalajara is approximately 530 km, placing high demands on vehicle range. Equipped with C-DM high-efficiency hybrid technology, the S08 DM delivers a combined range of more than 1,000 km on a full tank and a full charge, enough to cover intercity travel and short urban transfers with greater confidence. Even when driven with a depleted battery, the vehicle achieves an NEDC-rated combined fuel consumption of just 5.3 L/100 km, lower than comparable conventional fuel-powered SUVs and helping keep energy costs under control on long-distance journeys.
For charging, the S08 DM supports DC fast charging, bringing the battery from 30% to 80% in just 30 minutes. This significantly reduces charging wait times when charging facilities may be under pressure around tournament venues or during peak travel periods.
The S08 DM also stands out in space and comfort. Measuring 4,810 x 1,930 x 1,705 mm, it offers flexible five- and seven-seat configurations for different group sizes. The front seats feature ventilation, heating and massage functions, while the second-row seats support heating and sliding adjustment, helping reduce fatigue on long journeys. The vehicle also adopts a high-strength body structure and dedicated hybrid battery protection, adding comprehensive safety safeguards for every trip.
V2L Power for an Outdoor “Second Stadium”
For fans who cannot attend matches in person, the SOUEAST S08 DM can help transform outdoor spaces into a match-viewing “second stadium” through its outdoor power supply and in-cabin entertainment features. Its 6.6 kW vehicle-to-load (V2L) function can reliably power projectors and other audiovisual equipment, making it easy to set up an open-air viewing area in a stadium parking lot, at a suburban campsite or in other outdoor settings, and enjoy live HD football broadcasts in real time.
Inside the cabin, the 15.6-inch tilting smart display and 12-speaker surround sound system create an immersive audiovisual experience, helping recreate the atmosphere of the stadium and capture every goal and highlight. The vehicle is also equipped with a 6.4L refrigerator with cooling and heating functions, keeping drinks and snacks ready and turning half-time breaks into a more complete matchday ritual.
SOUEAST currently operates in 48 countries and regions and has more than 110 outlets in Central and South America. Focusing on urban leisure mobility, the brand is committed to creating a lighter and more flexible urban lifestyle for users worldwide. Its product portfolio includes the Urban Stylish SUV S06 and S06 DM, the Urban Intelligent SUV S07 and the Smart Premium SUV S09, covering both fuel-powered and hybrid models to meet users’ needs for city commuting and leisure travel, extending the excitement far beyond the pitch.
ABOUT SOUEAST
Established in 1995, SOUEAST is an automotive brand with a global market orientation. Since its brand refresh in 2024, SOUEAST has stayed true to its “EASE YOUR LIFE” philosophy, positioning itself as a “Travel Partner” designed for family users — from daily commutes to weekend getaways, and bringing a relaxing and joyful driving experience to global urban youth. SOUEAST is present in 48 countries and regions with more than 300 sales networks across Asia, Africa, the Middle East, and Latin America. Until now, SOUEAST has launched the S06, S06DM, S07, S08, S08DM, and S09, earning a strong reputation in key markets. In Egypt, it reached No. 4 in the passenger car segment and No. 6 in the overall market within one year.
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Media Contact
Company Name: SOUEAST
Contact Person: Weitong Liu
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Country: China
Website: www.soueast-motor.com


